Tuesday, June 02, 2009

Letting Sleeping Dogs Lie

Recently, Marvel Comics launched a new ongoing series featuring the popular X-Men entitled X-Men: Forever, written by renowned X-Men writer Chris Claremont. The idea behind the series was to give Claremont the opportunity to tell the X-Men stories he had wanted to write waaaaaaay back on his all-too-brief tenure on the then-newly-launched adjectiveless X-Men book back in 1991, but had been unable to write after leaving the book due to creative differences with then white-hot artist/co-plotter Jim Lee. In short, the series was set 18-year-old X-Men continuity. Even after such masters as Grant Morrison and Joss Whedon conclusively proved to the comic-book reading world that there was, indeed, life after Chris Claremont, Marvel, for some reason, still saw the need to go back to that well, filled with water that, arguably, had already stagnated.

This seems to be a microcosm of the entertainment industry in general. I know I already lamented this several posts ago on this very blog but considering that, whether in the movies, television or comics, the sheer amount of sequels, prequels, remakes, "reimaginations" and now "reboots" has gone up rather than down, the complaint stands, even though I did enjoy the new Star Trek.

I mean, for every Star Trek, Casino Royale or Batman Begins there is Knight Rider, Bewitched, Beverly Hills 90210, Planet of the Apes, Pink Panther, Psycho, The Wicker Man, and so on and so forth. Probably in the time it takes me to write this blog post three or four more sequels, prequels, remakes or reboots will be greenlit.

Now, in the case of comic books, which are serialized, the retreading of old storylines (e.g. Crisis and now, this exhumation of an X-Men continuity which are nearly two decades old) is the equivalent of the remake, etc.  Sometimes it works, as it did with Ultimates and Ultimate Spider-Man, but regurgitating old material (or using old writers to write "old style" material) is just as likely to turn off fans as it is to push their nostalgia buttons. It's worth noting that the current incarnation of Marvel's entire Ultimate line which was meant as a "modernization" of forty-year old storylines and characters has been discontinued due to flagging sales, with a "relaunch" planned for this year. Ugh.

Hollywood probably won't learn its lesson anytime soon with Batman, James Bond, and now the crew of the U.S.S. Enterprise making a killing at the box-office long after they were left for dead, but one can always hope audiences and subsequently filmmakers get sick of "reimagining" the same thing over and over again. One need only to look at the Pixar films, only one of which was a sequel and most of which were completely original material, to know that it's still possible, in this day and age, to produce work that is both original and successful.

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